• HELLO!

     

    As a creative professional, details matter to me. I collaborate well with others and I do more than just make it pretty. I am incredibly productive and I have a black belt in branding. I lead the charge.

     

  • ABOUT ME

    Keith Haynik

    I am a driven professional with success in creative strategy and swift execution of advertising and visual marketing solutions. Some focuses are branding, sales promotions, product launches, POP signage, trade shows, packaging, video editing, product photography and digital advertising with banner ads, email campaigns, and website development.

     

    Please take a look at a few of my design samples.

  • PRINT WORK :: samples

    Branding, Sales Sheets, Promotional Items, Catalogs, Brochures, Packaging, POP Displays, Mailers, Sales Promotions and more to come.

    The Dental Exchange

    Steelyard Brewing Co.

    ROSS Environmental Services

    Durajoint Concrete Accessories

  • WEB WORK :: samples

    I am currently working within several web applications such as Dreamweaver (HTML/CSS), Fireworks, Muse, and DevNotes. The e-commerce solutions include Volusion and Shopify. The Content Management System that I am currently working in is Wordpress, but can adapt very quickly to any other preferred CMS.

    I had worked with the client to discuss project brief, wireframe, timeline, and development to launch their new website. Wordpress development.

    I worked on developing a new GUI and all front-end graphics for their online resource. Collaborated with an outside agency /  developer to properly display within the frameworks.

    As a lead designer on the project, worked with a Swiss Design team to decide on a CMS, timeline, and overall wireframe. Choose Typo3 as a CMS and developed graphics for the new website.

    I had worked with the client to discuss project brief, wireframe, timeline, and development to launch their new website. Wordpress development.

    Alpen Rotary

    Hand-coded the product website with HTML and CSS. I had created all imagery of banners and buttons were created, implemented analytics, search engine optimization, and content linking.

    HyFlex CM

    Hand-coded the product website with HTML and CSS. I had created all imagery of banners and buttons were created, implemented analytics, search engine optimization, and content linking.

    Affiliate Landing Pages

    The Dental Exchange

    Designed the GUI for all landing pages and used that framework to craft all the affiliate web pages to build trackbacks to our main site.

    E-Blast Campaigns

    The Dental Exchange

    Creation of all graphics and use of HTML / CSS to style the campaigns which we would use the analytics to gauge the customer retention.

  • CONTINUING EDUCATION / GROUPS

    Coding for Designers

    AQUENT's DEVELOPER Digital Certifications

    I have completed the Course Work and Exams with High Level Proficiency of my knowledge and familiarity with HTML and CSS, Chrome Developer Tools, and Twitter Bootstrap (framework).

     

    I can work directly in CSS to modify sites and designs, as well as working in HTML and CSS in assisting front-end developers.

    AIGA :: EMERGE Mentorship Program

    American Institute of Graphic Arts

    I have participated and enjoyed being a mentor for fellow designers through AIGA's program.  The participants were recently graduated from college and looking for resources, insight, and tips on how to acquire a career position with acompany.

  • RESUME :: At-A-Glance

    Qwick Creative  / Cleveland, OH

    GRAPHIC DESIGNER / OWNER

    (August 2015 to present)

    • New business development through organic and digital advertising channels.
    • Collaborating with clients to clarify their goals and requested deliverables.
    • Design consisted of: Brand development, printing, catalogs, brochures, websites, email campaigns, direct mailers, digital ads, and trade show graphics.
    • Clients include: Europa International, Durajoint Concrete Accessories, Fomo Products, Garrison Dental Products, The Dental Exchange, Hott Associates, ROSS Environmental, Dutch Girl Brewery, Steelyard Brewing and Nations Lending Company.

    The Dental Exchange / Cleveland, OH

    CREATIVE DIRECTOR

    (January 2015 to July 2015)

    • Drove design of social media and email campaigns, traditional marketing visuals, and company websites.
    • Championed all branding initiatives for smartphones app and online/print collateral.
    • Devised and managed SEM/PPC campaigns on Google, Bing, Yahoo, and other networks.
    • Crafted and implemented SEO for on-page site marketing optimization,  link building, and content development.
    • Ensured all marketing initiative goals were accomplished on time; worked independently and in collaboration with vendors and web developers.

     

    Coltene / Whaledent / Akron, OH

    SENIOR GRAPHIC DESIGNER

    (May 2007 to December 2014)

    • Headed creation of company catalogs, brochures, online media, and websites; developed sell sheets, packaging, and labeling, promotions, POP, and signage.
    • Introduced effective communication of cross functional teams to ensure seamless implementation of design deliverables for launch of products.
    • Set up and maintained company Twitter accounts, Facebook fan pages, and other social media profiles.
    • Identified need for and established optimized digital workflow and analytics tracking system for closed-loop marketing campaigns.
    • Directed domestic creative team members and established consistency with the initiatives of company’s European team.

     

    October-Design Adv. / Cleveland, OH

    GRAPHIC DESIGNER

    (May 2006 to May 2007)

    • Drove full cycle of print collateral and online media design from initial concept through project completion. Enforced priorities, deadlines, and strict timelines with fellow designers.
    • Forged effective communications with national clients during all phases of projects including vital design decisions.
    • Oversaw photography shoots for product campaigns and project catalog requirements.
    • Ensured accuracy with offset and screen-printed materials by overseeing press-checks.
    • Established and maintained excellent rapport with print vendors to expedite requests and procure specialty print items.
  • CONTACT

    Are you looking to add to your team, discuss a potential contractor project or just want to network?